Privacy Policy

Who we are

Our website address is:

Our mailing address is: PO BOX 19334 Minneapolis, MN  55419 USA

Our email address is: alida[at]wordessential[dot]com.

I, Alida Winternheimer, am a developmental editor and writing coach, here to help you become a better writer through a variety of free online tools and resources, my editing and coaching services, the Story Works Round Table Podcast, and the Story Works Fiction School.

If you contact me through my contact form to inquire about editing services or ask me a question, your message will go through a plugin on my website. If that makes you uncomfortable, you may simply write me at alida[at]wordessential[dot]com.

If you sign up to my email newsletter through this website, you will receive a GDPR compliant, double opt-in email before your name and email are stored by Mailchimp. Emails are used to inform you about writing tips, podcast episodes, craft books, and online writing course launches. This will include occasional marketing messages, though messages will primarily consist of helpful writing tips, tools, and announcements. You can unsubscribe at any time. You can also request or delete or data at any time.

Yes, you will have to click a box or two and opt in to receive bonus materials and newsletters, but the procedure is to ensure I only have the data and permissions you want to give me. That’s good for both of us!

Now, there’s this:

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

The information you provide on the contact form comes to my personal inbox and I respond to you from my personal email account, alida[at]wordessential[dot]com.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Newsletter sign up forms send data to Mailchimp for email automation.

Donations to support the podcast redirect to Paypal.

Questions? Contact information

Our website address is:

Our mailing address is: PO BOX 19334 Minneapolis, MN  55419 USA

Our email address is: alida[at]wordessential[dot]com.


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